Citi Under Siege | Run It up Records Continues to Strike Gold
When It Comes to Viral Hits That Get Hundreds of Millions (If Not Billions) of Streams, Few Know the Game Better Than Citi Under Siege.
Frequently Asked Questions
Taking on Magic City, Atlanta’s Biggest Strip Club — and Winning
Citi’s Start in the Music Industry Was an Auspicious One. After Impressing a Record Executive Whose Girlfriend Was One of His College Classmates, the Self-Proclaimed “Cool Kid on Campus” Landed an Opportunity to Promote Field Mob, the Georgia Duo Who at the Time Were Signed to Ludacris’ Disturbing Tha Peace Label.
Striking Gold with “Swag Surfin”
A Shop Boyz Concert in a Small Town Outside Macon, Georgia Is Where Citi First Heard the Song That Would Transform His Life. “As Soon as the Beat Drops, I See 800 College Kids in the Club Jump Up. I Promise You, the Roof Lifts off the Club! ” He Remembers. “It Was Literally the Most Magical Musical Moment I’ve Ever Seen in My Entire Life. ”
Soaring to New Heights on the Billboard Charts with T-Wayne’s “Nasty”
Repeating the Success of “Swag Surfin” Was No Easy Feat, but Citi Proved It Was No Fluke as He Continued to Score Hits on Radio and in Clubs Across the South with Records Like Bone’s “Homegurl (He Gotta)” and Kstylis’ “Booty Me Down. ” His Second Major Win, However, Would Come in 2014 with “Nasty, ” a Song So Catchy It Became a Hit Twice.
The Birth of Run-It-up Records
Becoming a Music Mogul Was Always in Citi’s Plans. “I Wrote Down on Paper When I First Got into the Music Business That I Wanted to Be Jimmy Lovine, L. A. Reid or Master P, ” He Says. in 2017, He Inched Closer to Realizing That Dream by Launching His Own Independent Label, Run-It-up Records.
Run-It-up Records Continues to Run It Up
Run-It-up Records Has Only Continued to Go from Strength to Strength Since Its Launch, Building a Diverse Roster of Exciting Young Talent While Establishing Itself as a Modern-Day Hip Hop Hit Factory.